Rain Case Study

Linked below is a case study from VSR Growth agency for client Rain, an instant pay app for employers.

Work

My involvement on this project provided support for both content and product, as well as user experience for campaigns implemented by VSR. The highlight campaign was a referral feature, of which the flow and design were created by VSR and implemented by the client’s in-house engineering team through direct collaboration.

Results

The goal was to increase adoption rate of their core product, which went up by 60% as direct result of our strategies and campaigns, as well as a 35% increase in user signups. Rain raised a $116m Series A in 2023.

Check out the case study here.